Privacy Policy for Customers of Flower Delivery Upminster
Introduction
Flower Delivery Upminster values the privacy and security of our customers’ personal information. This Privacy Policy outlines how we collect, use, store, and protect your data when you place orders for our flower delivery services in Upminster and the surrounding districts. We process your data in compliance with the UK General Data Protection Regulation (GDPR) and other applicable data protection laws. This policy applies to all customers purchasing and receiving deliveries through Flower Delivery Upminster.
What Personal Data We Collect
When you interact with Flower Delivery Upminster, we may collect the following types of personal data:
- Contact Information: Name, delivery address, billing address, phone number (if provided), and other relevant contact details.
- Order Details: Information about your purchases, delivery instructions, messages included with your order, recipient’s name and address, and order history.
- Payment Information: Payment method used and transaction identifiers. (Note: We do not store your full payment card details. All card transactions are handled by our third-party payment processors.)
- Communications: Email correspondence, customer service inquiries, and feedback provided through forms or calls.
- Technical Data: IP address, browser type, device information, and website usage data collected through cookies and analytics tools.
Lawful Basis for Processing Your Data
We only process your personal data where permitted by law. The primary lawful bases we rely on are:
- Contractual necessity: We process personal data to fulfil your orders, deliver products, provide customer support, and manage payments as required to perform our contract with you.
- Legal obligations: Some data is processed to comply with accounting, tax, and regulatory requirements.
- Legitimate interests: We may process data to improve our services, prevent fraud, and ensure the security of our operations, provided these interests do not override your fundamental rights and freedoms.
- Consent: Where required (for instance, in sending marketing emails or using non-essential cookies), we will seek your explicit consent, which you may withdraw at any time.
How We Use Your Data
Flower Delivery Upminster processes your personal data for the following purposes:
- To process and deliver your orders, including informing recipients of deliveries.
- To manage your customer account and maintain order history records.
- To communicate with you regarding your orders, resolve complaints, and respond to inquiries.
- To handle payments securely via our approved third-party payment providers.
- To fulfil our legal and regulatory obligations.
- To improve our services, website functionality, and user experience.
- Where you have opted in, to send you updates, promotions, and marketing communications, which you can opt out of at any time.
Retention of Personal Data
We retain personal data only for as long as necessary for the purposes set out in this policy, and to comply with legal, accounting, or reporting obligations. Typically, we retain information about orders and transactions for up to seven (7) years after fulfilment to comply with HMRC and tax regulations. Data collected for marketing purposes is retained until you opt out or request deletion.
Your data will be securely deleted or anonymised when it is no longer needed for these purposes.
Data Processors and Sharing of Personal Data
Flower Delivery Upminster shares personal data only with trusted third parties and only as necessary. These data processors act on our behalf and are subject to contractual obligations under GDPR to safeguard your information. Examples include:
- Payment Processors: Securely processing your card or online payments.
- IT and Hosting Providers: Facilitating website and database hosting, email services, and technical support.
- Delivery Providers: Assisting with the physical delivery of flower orders to Upminster and surrounding areas.
- Analytics Providers: Helping us analyse website traffic to improve user experience (using pseudonymised or aggregated data where possible).
We do not sell or rent your personal information to third parties. Personal data may be disclosed if required to comply with legal processes or protect rights, property, or safety.
Your Rights Under GDPR
As a Flower Delivery Upminster customer, you have the following rights regarding your personal data:
- Right to Access: You can request a copy of the personal data we hold about you.
- Right to Rectification: If your data is inaccurate or incomplete, you can ask us to correct it.
- Right to Erasure: You may request the deletion of your data where there is no compelling reason for us to retain it (subject to legal retention requirements).
- Right to Restrict Processing: You can ask us to limit how we process your data in certain circumstances.
- Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format to transfer to another provider.
- Right to Object: You can object to the processing of your data for direct marketing or in situations based on our legitimate interests.
- Right to Withdraw Consent: Where we rely on your consent, you can withdraw it at any time.
To exercise any of your rights, or if you have questions about your data, you can contact us using the contact form on our website or via the address details provided. We aim to respond within one month.
Data Security
We have implemented appropriate technical and organisational measures to safeguard your personal data from unauthorised access, alteration, disclosure, or loss. These measures include data encryption, secure storage systems, restricted access protocols, and regular staff training on data protection. We regularly review our processes to ensure your information remains protected.
International Data Transfers
Your personal data is primarily processed within the UK. If we transfer data outside the UK or European Economic Area, we will ensure appropriate safeguards are in place, as required by GDPR, to maintain the security and confidentiality of your information.
Policy Updates
We may update this Privacy Policy from time to time in response to legal, technical, or operational changes. The revised policy will be posted on our website with the date of the latest update. We encourage you to review this policy regularly to stay informed about how we are protecting your data.
Contact and Complaints
If you have any concerns about this Privacy Policy or your personal data, please reach out to us using the contact form provided on our website or write to our postal address. If you believe your data protection rights have been violated, you may also lodge a complaint with the UK Information Commissioner’s Office (ICO).
This Privacy Policy applies to all customers placing orders with Flower Delivery Upminster for deliveries in Upminster and the surrounding districts.
